Welcome to The Whitechapel – London

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From76US$ /night
Check-in
10Sept2025Select date
Check-out
11Sept2025Select date
Rooms and Guests2 Guests, 1 Room
Key details

About the Hotel

49-53 New Road, London, United Kingdom, E1 1HH

The 4-star Whitechapel Hotel offers designer harmony for couples and companions in the heart of London's East End, a vibrant area with shops, restaurants and art galleries. This boutique hotel features 27 air-conditioned rooms, including premier singles, doubles, twins, executive accommodations, and luxury apartments.

Elegant Room Options

Rooms feature 300 thread-count down duvets, flat-screen TVs, and minibars. The Whitechapel apartments provide an oasis of calm with oak laminated flooring, soothing washes of warm umber, and subtle use of bold color woven with warm natural textures.

Convenient Dining Choices

Guests can enjoy a satisfying meal at Sahara Grill serving The Whitechapel. Breakfast is available at The Cosy Café directly opposite the hotel for £8.95.

Premium Hotel Amenities

Free Wi-Fi is available throughout the hotel. A luxurious penthouse apartment is a feature of The Whitechapel, equipped with 2 HDTVs and an en suite bathroom with a double-ended bath.

Central East End

The hotel is just minutes from the renowned Brick Lane, Columbia Road Flower Market, Spitalfields Market, and The Tower of London. It's a 5-minute walk from Whitechapel Tube Station with easy access to buses and taxis.

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Select your room type

Choose from doubles, suites, or family rooms, many with breakfast, flexible cancellation, and promotional rates
Standard Double Room
Max:
2 persons
20 m² 
Bed options:
1 Double bed
Shower
Heating
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Superior Twin Room City View
Max:
2 persons
25 m² 
Bed options:
2 Single beds
Shower
Heating
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Small Double Room
Max:
2 persons
12 m² 
Bed options:
1 Double bed
Shower
Heating
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Price and Room Availability Calendar

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Getting around

A guide to all available transportation options

City Centre
London 4.7 km
Airports
London City (LCY) 9.2 km
London Heathrow (LHR) 32.2 km
Train
Fenchurch Street Station 1.3 km
Underground
Whitechapel500 m
Bus
Bus stop300 m

Facilities

Boutique hotels design their amenities with your relaxation and unique travel experiences in mind

General

  • No smoking on site
  • Free Wi-Fi
  • Safe deposit box
  • 24-hour reception
  • No pets allowed
  • 24-hour security
  • Luggage storage
  • Allergy-free rooms
  • Lift
  • Smoke detectors
  • Fire extinguishers

Guest Parking

  • Electric kettle

Services

  • Housekeeping

Dining

  • Restaurant

Room features

  • Air conditioning
  • Heating
  • Tea and coffee facilities
  • Ironing facilities

Self-catering

  • Electric kettle

Media

  • Flat-screen TV
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Location

49-53 New Road, London, United Kingdom, E1 1HH
Map view
49-53 New Road, London, United Kingdom, E1 1HH
Nearby
Whitechapel Bell Foundry
330 m
Restaurants
Sahara Grill Whitechapel
20 m
49-53 New Road
Dessert Island
170 m
99 Fieldgate Street
Mr. White's English Chophouse
180 m
103-107 New Road
Zaza's Restaurant And Grill
740 m
108A Whitechapel Road
Lahore One Restaurant
340 m
218 Commercial Road
The Ottoman Doner
260 m
163 Cannon Street Road

Reviews and Ratings

Real comments from travelers who have already stayed
60%
said they enjoyed their stay and plan to return.
6.0/10
Guest rating
Rooms
7.0
Location
8.0
Service
7.4
Dining
5.4
Guest reviews
6.0/10
based on 5 reviews
7.8
7.8/10 based on 349 reviews
Matthew
United Kingdom, June  2024
6.6/10

The room was tiny but modern and comfortable, though it was a bit tight for more than one night with two big suitcases. Unfortunately, it was cold and the staff seemed unhelpful in fixing the heat issue. The WiFi service didn't reach my room, and again, the staff didn't assist. However, the small space was adequate for the stay.

Rooms
7.0
The room was tiny but modern and comfortable.
Service
5.0
The staff were not very helpful in addressing issues, which was disappointing.
Location
8.0
The hotel's location was near a variety of Asian restaurants and local shops, making it convenient to explore London easily.
Dining
5.0
The dining experience wasn't great as there were limited choices and issues with cold food.
Facilities
6.0
The ground-floor restaurant didn't always offer breakfast, which was inconvenient.
Helen
United Kingdom, March  2024
8.2/10

I loved the modern room with plenty of windows offering a great view. The twin beds were comfortable, and the flatscreen TV was a nice touch. However, the sound strip with vehicle vibrations on the top floor was a bit of a drawback.

Rooms
8.0
The room was modern with great views and comfortable twin beds.
Service
9.0
The staff were friendly and not overbearing. They provided good service throughout my stay.
Location
10.0
The hotel is conveniently close to the centre of London and just a short walk to the Whitechapel underground station. Plus, being near Shoreditch and Brick Lane adds to the vibrant atmosphere.
Dining
7.0
While the restaurant downstairs offered classic dishes, the breakfast experience was a bit underwhelming with ordinary options and at times lacked presentation.
Facilities
7.0
The hotel facilities were good overall, but improvements in breakfast offerings could enhance the dining experience.
James
United Kingdom, January  2024
7.0/10

The hotel offers clean and tidy rooms with good size twin beds and flatscreen TV, although they face buildings across a narrow street, providing limited privacy. The service was very good and helpful despite the breaks being taken in the alley. The location is close to the center of London and accessible to public transportation, albeit not very tourist-friendly at night due to groups of men in the area. The dining options were slightly disappointing with limited offerings. Overall, the hotel provides a comfortable stay at a reasonable price.

Rooms
7.0
The rooms were clean and tidy, suitable for two people, although not very spacious.
Service
8.0
The service was very good and the staff were helpful, despite breaks being taken in the alley.
Location
7.0
The hotel's location is convenient being close to the center of London and public transportation, although the area may feel unsafe at night.
Dining
6.0
The dining experience was slightly disappointing with limited menu offerings.
Facilities
7.0
The hotel provides all necessary facilities for a comfortable stay, but nothing extraordinary.
Julian
United Kingdom, December  2023
6.2/10

The hotel is situated near Whitechapel, which felt a bit uneasy for a group of girls, as the rooms were small and overlooked the restaurant's noisy bins. However, the room was clean and adequate for a short stay. The service was professional but not very friendly, with some mishaps during dinner service. The location, though not ideal for tourists, was convenient for accessing the city with nearby transport links. The dining experience lacked variety for a 4-star hotel, charging extra for basic items. The facilities were mediocre.

Rooms
6.0
The room was very clean and adequate for 2 adults for 1 night, but very small.
Service
7.0
The service was professional but not very friendly.
Location
7.0
The location was near transport links, facilitating easy travel around London.
Dining
5.0
The dining experience was poor, lacking variety and charging extra for basic items.
Facilities
5.0
The facilities were mediocre.
Clifford
United Kingdom, October  2023
7.2/10

The hotel offers rooms with unique red shiny details and overlooks a busy road. The service was attentive and responsive. The location is convenient for public transport and exploring vibrant areas nearby, but may not suit all tourists. The dining options were satisfactory with some limitations. The facilities are decent with a few notable features.

Rooms
7.0
The rooms are styled with red shiny details and overlook a fairly busy road.
Service
8.0
The service was attentive and quick to respond to requests.
Location
8.0
The hotel is conveniently located for public transport and exploring nearby lively areas.
Dining
6.0
The dining options were satisfactory with some limitations.
Facilities
7.0
The facilities are decent with a few notable features.
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Check-in
10Sept2025Select date
Check-out
11Sept2025Select date
Rooms and Guests2 Guests, 1 Room